The Story of The Christmas Card: A Tradition Born in the UK

At Callimedia, we love helping businesses create memorable, tangible moments through print. With Christmas fast approaching, we’re diving into the origins of the Christmas card—a quintessential holiday tradition that originated right here in the UK. Along the way we’ll explore why print remains a powerful tool for marketing and connection, even in the digital age.

The Origins of the Christmas Card

The first Christmas card was commissioned in 1843 by Sir Henry Cole, a British civil servant and innovator. Cole, who also played a key role in founding the Victoria and Albert Museum, sought a way to encourage ordinary people to use the newly established “Penny Post.” He approached his friend, artist John Callcott Horsley to design a card. The result? A festive illustration depicting a family celebrating together, accompanied by the words “A Merry Christmas and a Happy New Year to You.”

This simple yet impactful idea caught on quickly. By the late 19th century, advancements in printing technology made mass production of Christmas cards possible, making it an affordable tradition for millions. Today, Christmas cards are a cherished symbol of connection, spreading joy and gratitude during the holiday season.

The Lasting Power of Print in a Digital World

In an age where digital messages can be sent with the tap of a button, why does print still matter? Because it’s tangible, personal, and memorable. Just as Sir Henry Cole’s Christmas card created a lasting impression, your printed marketing materials can do the same for your business.

Here’s why printed marketing—whether Christmas cards, brochures or branded merchandise—continues to be a smart choice:

Creates a Personal Connection
A beautifully designed and printed Christmas card feels far more meaningful than an email that can be overlooked or deleted. Print has a tactile quality that engages the senses and fosters an emotional connection.

Enhances Brand Recognition
With expertly printed materials, your logo, message, and visuals leave a lasting impression on your audience. Custom greetings cards can also showcase your brand’s personality while spreading festive cheer.

Cuts Through Digital Noise
Inboxes are crowded, but a well-crafted printed card or marketing piece stands out. Print gives your message a chance to shine without competing with endless notifications.

Boosts ROI
Studies consistently show that combining print with digital marketing improves overall campaign effectiveness. A Christmas card paired with a QR code or special offer, can drive traffic and increase engagement.

Let’s Make Your Festive Message Shine!

At Callimedia, we’re passionate about creating high-quality printed solutions that make your message unforgettable. Whether you’re looking for festive Christmas cards, personalised thank-you notes, Christmas catalogues or brochures, we’ve got you covered.

This festive season stand out and make a lasting impression with beautifully designed printed materials. Contact us today to bring your ideas to life.

📞 Call us at 01206 322211
📧 Email us at info@callimedia.co.uk
🌐 Visit us at www.callimedia.co.uk

Bring a touch of tradition and creativity to your marketing efforts this Christmas.

Callimedia. Creating beautiful solutions.