Optimisation of postage and data is key in a direct mail or acquisition mailing campaign. Here at Callimedia we ensure that pack specifications allow for optimum savings on postage. An additional service we offer is a data cleanse to ensure you are mailing the best possible prospects. This in turn will maximise that all important return on investment and deliver the project on budget and on time.
We work closely with Royal Mail and all DSA providers to ensure that our clients achieve the best possible postage rates and service, managing the process from beginning to end. We also have relationships with Royal Mail Market Reach meaning we have access to their incentive discounts, which allows scope for mailing a higher volume of customers at a reduced rate.
Direct mail can be so versatile and what better way to cut through the noise and reach your audience than directly through their letterbox. We handle millions of mailing packs and direct mail campaigns each year and see ourselves as an integral part of our client’s marketing team. Below are just some of the products we can create for your campaign:
- Personalised postcards and letters
- One piece mailer
- Envelope packs
- Paper wrapping
- Poly wrapping
For each of these options we can print using laser, ink-jet or digital personalization.